New Products Training & Resources
Links to training & resources to inform your innovation, optimise your product and package development & evolve your portfolio. Learn about marketing and branding and how to take your ideas to a commercial reality. Access our free toolkits with step by step guidance on how to take a product to market.
Product Innovation
- Diploma in Innovation Management for Food & Beverage Manufacturing (Training Course)
- Innovation: From Plan to Product (Training Course)
- Innovation Training Series (Training Videos)
- Idea Development: Create & Implement Innovative Ideas (Training Course)
- Introduction to Design Thinking & People Centred Design (Training Course)
- Consumer Perception, Emotion & Cognition (Training Course)
- Diploma in Consumer Psychology (Training Course)
- International Policies on Competition Law (Training Course)
- Retail Fundamentals (Training Course)
- Retail Management: Customer Interactions (Training Course)
- The art of innovation (Training Video)
- 10 Templates for your Innovation Process
- Free Trademark Search
- Journal of Innovation Management
- Journal of Innovation & Entrepreneurship
Marketing
- Diploma in Marketing Management (Training Course)
- Marketing Strategy Courses
- Diploma in E-Commerce Web Development (Training Course)
- Retail Management – Merchandising, Distribution & Marketing (Training Course)
- Diploma in Social Media Strategy (Training Course)
New Product Toolkits
- New Product Design Brief Template
- Product Opportunities Questionnaire
- Package Opportunities Questionnaire
- Package Design Checklist
- Package Interaction Guidelines
- Brand Agency Brief for Labels & Artwork (Template)
- Innovation Process Infographic
- Assessing New Markets Questionnaire
- Food Values Questionnaire
- Consumer Sensory Infographic
- Brand Builder Tool
Food Trends
- Top 10 Global Consumer Trends 2023
- Consumer Lifestyle Trends
- Inside The Food & Beverage Industry: History, Trends & Impact
Product Development
- New Product Development (Training Course)
- Product Management Fundamentals (Training Course)
- Portfolio Analysis in a Food Business (Training Video)
- 8 Step Guide to Researching Market Entry
- Establish Food Values for Your Product Strategy (Training Video & Toolkit)
- Product Opportunities Guide & Training Video
- Creating New Foods: The Product Developers Guide
- NPD Strategy & Planning
- New Product Design Brief Explained
- Establishing Effective Metrics for NPD Success
- Product Testing in PD
- How to Create a Product Concept Test
Package & Label Development Resources
- Package Design
- Package Opportunities Guide & Training Video
- Packaging Blogs & Resources
- American Package Museum
- Guide to Best Practices for Print
Our Manufacturing & Supply Chain page has additional information on Packaging